Glasses On Web

Glasses On Web is a comprehensive online platform dedicated to the flat glass and fenestration industry. It provides technical articles, news, directories of suppliers, forums, classifieds, and event listings related to glass in architecture and construction. Its goal is to “spread information about glass and its use in building,” emphasizing how glass continues to influence construction through its structural, aesthetic, thermal, and energy‐efficiency properties.

Category

Full-Service Branding, Development & SEO Growth Strategy

Start Date

12 September 2024

Client

Glasses On Web

Handover

08 April 2025

Core Web Vitals Before/After

Desktop

Before Optimization

After Optimization

Mobile

Before Optimization

After Optimization

SEO Growth Strategy

Monthly SEO Summary

The website received 74.2 thousand impressions, 360 clicks, a 0.6% CTR, and an average position of 40. Improved meta titles and descriptions provided opportunities to increase CTR and maintain steady visibility.

3-Monthly SEO Summary

From 796 thousand impressions, the website received 3.44 thousand clicks, with an average CTR of 0.5 percent and a position of 23.9. With a steady increase in impressions and multiple traffic spikes, search visibility remained robust, indicating progress in keyword reach and ranking performance.

6-Month SEO Performance Summary

The website received 1.20 million impressions, 5.75
thousand clicks, an average CTR of 0.6 percent, and an average position of 27.6 over the past six months. Improved keyword rankings and increased search visibility are reflected in the data’s consistent growth in impressions and clicks, as well as traffic spikes that are clearly visible.

Website Achievement – Google Search Impact(After Optimization)

In its SEO journey, our website has reached an exciting milestone. Within just 28 days, we had 5.3K/7K thousand clicks from Google Search as of Jul 8 2025.We are making steady progress toward the next objective, which is to complete 5K clicks within the same time frame. This shows how well our ongoing SEO efforts are working and how much more visible we are online.

Website Achievement — Growing Google Search Impact

We are pleased to report steady improvement in the performance of our website in Google Search. We have accomplished significant milestones in just a few weeks:
  • 711 clicks on April 23, 2025
  • 801 clicks on May 6, 2025
  • 902 clicks on May 16, 2025
Our consistent SEO enhancements and expanding online presence are reflected in these achievements. We are grateful to everyone who has supported this journey, and here’s to even greater impact!

Website Performance Summary — Last 7 Days

While there was a slight decline, user activity reached 767, indicating the need for engagement enhancements.
  • Page Views: 6.5K
  • Session Starts: 767(−2.2%)
  • First Visits: 720
  • User Engagement: Holding steady, with 57 active users on the most recent day.
Top Channel: Paid Search (182) and Cross-Network (149) followed Organic Search (433 sessions). The majority of traffic still comes from organic sources, but there is still very little direct and social traffic.

Website Performance Summary — Last 30 Days

The website’s performance was consistent, with a slight drop toward the end of the period:
  • Active Users: 3.2K (−2.3%)
  • Sessions: 4K+ (Estimated from all sources)
  • Page Views: ~8.5K (Estimated from session count)
  • Top Day: Mid-July, before trending downward in early August
Organic Search generated the majority of traffic (2K sessions), followed by Direct (752), Paid Search (639), and Cross-network (512). Social media and referrals remained low.
The United States had 1.9K active users in the last 30 days, followed by India, Canada, the United Kingdom, Pakistan, Germany, and Australia.

Website Performance Summary — Last 90 Days

Over the past ninety days, the website has grown consistently, with a few fluctuations in user activity:
  • Organic Search: 5.9K
  • Paid Search: 2.7K
  • Direct:2K
  • Cross-network:1.6K
  • Paid social:231
  • Organic social:201
  • Referral:117

Website Performance Summary — Last 12 Months

At the beginning of the year, the website saw a significant increase in traffic, but user activity remained steady for the following months.
  • Organic Search: 15K
  • Paid Search: 46.2K
  • Direct: 6.9K
  • Cross-network: 2K
  • Paid social: 231
  • Organic social: 456
  • Referral:947