Old Home Stead

The Old Homestead Steakhouse, a New York City icon since 1868, is one of the oldest continuously operating steakhouses in the United States. Family-owned and steeped in tradition, it’s renowned for its generous cuts of prime, dry-aged beef and classic steakhouse charm. With its rich wood interiors and old-school ambiance, the restaurant offers a timeless dining experience rooted in quality, history, and hospitality. Whether you’re enjoying a signature porterhouse or indulging in premium Wagyu, The Old Homestead delivers an unforgettable taste of steakhouse excellence.

Category

Full-Service Branding, Development & SEO Growth Strategy

Start Date

19 August 2024

Client

Old Home Stead

Handover

28 February 2025

Core Web Vitals Before/After

Desktop

Before Optimization

After Optimization

Mobile

Before Optimization

After Optimization

SEO Growth Strategy

Monthly SEO Summary

A 0.6% CTR, 358 clicks, 74 thousand impressions, and an average position of 39.10 were recorded for the website. Opportunities to improve CTR and maintain steady visibility were provided by improved meta title and description.

3-Monthly SEO Perfomance Summary

The website received 3.43 thousand clicks out of 798 thousand impressions, with a position of 23.9 and an average CTR of 0.5%. Search visibility remained robust, indicating progress in keyword reach and ranking performance, with multiple traffic spikes and a steady rise in impressions

6-Month SEO Performance Summary

The website received 1.18 million impressions, 5.73 thousand clicks, an average CTR of 0.6 percent, and an average position of 27.6 over the past six months. Improved keyword rankings and increased search visibility are reflected in the data’s consistent growth in impressions and clicks, as well as traffic spikes that are clearly visible.

Website Achievement — Google Search Impact (After Optimization)

In its SEO journey, our website has reached an exciting milestone. As of Jul 8 2025, we had 2K thousand clicks from Google Search within just 28 days. We are making steady progress toward the next objective, which is to complete 2.4K thousand out of 3K thousand clicks within the same time frame. This reflects our growing online visibility and the success of our ongoing SEO efforts.

Website Achievement — Growing Google Search Impact

We are pleased to report steady improvement in the performance of our website in Google Search. We have accomplished significant milestones in just a few weeks:
  • 800 clicks on April 23, 2025
  • 900 clicks on May 6, 2025
  • 1000 clicks on May 16, 2025
Our consistent SEO enhancements and expanding online presence are reflected in these achievements. We are grateful to everyone who has supported this journey, and here’s to even greater impact!

Website Performance Summary – Last 7 Days

While there was a slight decline, user activity reached 767, indicating the need for engagement enhancements.
  • Page Views: 6.5K
  • Session Starts: 767
  • First Visits: Approx. 720
  • User Engagement: Holding steady, with 57 active users on the most recent day.
Top Channel: Paid Search (182) and Cross-Network (149) followed Organic Search (430 sessions). The majority of traffic still comes from organic sources, but there is still very little direct and social traffic.

Website Performance Summary — Last 30 Days

The website maintained steady performance with a slight decline toward the end of the period:
  • Active Users: 3.2K (−2.3%)
  • Sessions: 4K+ (Estimated from all sources)
  • Page Views: ~8.5K (Estimated from session count)
  • Top Day: Mid-July, before trending downward in early August
Organic Search generated the majority of traffic (2.2K), followed by Direct (752), Paid Search (639), and Cross-network (512). Referrals and social media remained low.

In the last 30 days, there were 2.9 thousand active users in the United States. India, Canada, the United Kingdom, Pakistan, Germany, and Australia followed.

Website Performance Summary — Last 90 Days

Over the past ninety days, the website has grown consistently, with a few fluctuations in user activity:
  • Organic Search: 5.6K
  • Paid Search: 2.7K
  • Direct:2K
  • Cross-network:1.6K
  • Paid Social: 231
  • Organic Social: 201
  • Referral:117

Website Performance Summary — Last 12 Months

At the beginning of the year, the website saw a significant increase in traffic, but user activity remained steady for the following months.
  • Paid Search: 47.1K
  • Organic Search: 15K
  • Direct: 6.9K
  • Cross-network:2K Cross-network:2K
  • Referral:947
  • Organic Social: 456
  • Unassigned: 334

Google Map

Map 3 Pack

50 Miles Radius

Awards And Recognitions

We have earned multiple awards over the years. Our team consistently exceeds clients’ expectations, thanks to our hard work.
Thousands of Reviews
4.9

Clutch

Top 1000 Companies

Right Firms

Top Mobile App Development Company 2023

Top Developers

Top Entertainment App Developers

Expertise

Best Mobile App Developer

Software World

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Web Excellence

Web Excellence Awards